Emily Merrell the founder of City Society encouraged event attendees to “turn off that Netflix and flex your socializing muscles.” Last week’s event held at a private Soho residence was the perfect backdrop to the intimate gathering where women entrepreneurs learned about branding from a panel of industry experts. Michela Aramini of The Lovely It Girl, Jess Peterson of A Mighty Oak, and Julia Lovallo founder of a tech and design workshop series in NYC gave us an inside look on branding.
Attendees defined the differences between personal branding and branding a business and spelled out the steps on how to build them both. Emily Merrell curated every detail of the evening’s event. See picture’s of everything here; video recap coming soon.
