BRAND SPOTLIGHT: M.M. LaFleur
At XYZ Impression, we live for discovering new brands and being inspired by the personalities behind them. Last evening Michela of The Lovely It Girl partnered with brand M.M. LaFleur to host an intimate shopping event with cocktails and a Q&A session with the behind-the-brand creatives. So, we eagerly made the short trip from our studio in the garment district to the M.M. LaFleur showroom in Soho to learn more about what makes this brand tick.
Their campaign “Live with purpose. Dress with Ease.” perfectly summarizes the essence of the brand. M.M. LaFleur caters to the professional woman by reinventing the corporate uniform. Our studio loved the day-to-night concept behind the collection. The modern silhouettes and easy to wear designs eliminate the “need to change out of my work clothes first” urge. The brand held a fun fit session highlighting the wardrobe versatility of the S/S ’15 Collection and the attendees were in awe of the flattering fit!
To learn more about M.M. LaFleur visit their webpage, here.