XYZ Impression Collabs with Bartaile and Of Mercer for Women #GOINGPLACES

Written by: Nanda R.

Photo by: Nanda R, Yan W.

What a great event XYZ was able to be apart of this past Thursday evening. One of the greatest parts of being at any event, is contributing to it! XYZ has had the absolute honor to meet a bunch of strong, ambitious women who juggle their lives and their bags!


It is our pleasure to introduce you to the two women behind this leading pack of entrepreneurs, business women, attorneys, directors, athletes and bloggers rocking these fairly new products! Their names are Amina Belouizdad and Felicia Snyder, co-founders of Bartaile

Bartaile is a freshly new company born from the struggles of these traveling colleagues. After talking to Amina, seems like they’ve done it all after their undergrad, moving to 12 cities on three continents in the past six years, having a professional job all day, they have lugged all their belongings with them. Inconvenience would be an understatement for these ladies. We would assume all in good memory, all in good comfort? ...Wrong! As these two ladies decided to do their MBA and become students again, fashionable and functionality were all they truly wished for in a bag. They stepped in to fill the market gap.

The idea of Bartaile kept brewing, as they came up with a three-in-one polished tote backpack and messenger including a paddled laptop sleeve, a micro-fleece glasses pouch, key ring, and charger compartment. Did we mention water repellent leather too? Their new line this season comes in eight chic colors wine, camel, green, blue, black and more.

What these ladies did for this event built a firm stance for what they believe in the theme #GOINGPLACES. Calling all professional women always on the move and never stationary, Amina and Felicia have created the bag you've been waiting for.

Their wishes came to life after launching this line at the event that allowed women to take professional LinkedIn photos by XYZ IMPRESSION. Thanks ladies! Wishing you success on your future endeavors!